Jury
Alyavdin

Digital Product Designer from Moscow currently working on the E-Commerce mobile products at Yandex

01

Focus On

Product&Strategy

Defining the goals and needs of the customers and business

Research

Identify pains and problems and come up with possible solutions

Information

Organizing and structuring content of web and mobile applications

Prototyping

Testing workflow on users at each fidelity step

Service Design

Organizing infrastructure and components to improve service quality

Animation

Creating animations and designing micro-interactions

Copywriting

Talking with users in their language using the tone of voice of the brand

Communication

Collaboration with business on each step of service development

Technology&Data

Understanding the basics of web technologies and native app development

02

Case Study

Yandex.Market

Complete restart of the mobile app

Avito

How to start a career with Avito App

Rambler

Redesign of Rambler news main page

Mail.ru

Redesign the dashboard of the Cloud

The Book Aloud

Audiobook streaming service

Yandex.Live

Live broadcasting platform

Zvooq

Embeded player

Webinar.ru

Platform for education, marketing and meetings

AR Art Gallery

Platform for selling arts with augmented reality

ICO

ICO ratings from top investors

03

Experience

March 2017 — Current

Yandex
Product Designer

I am working in a cross-functional team with engineers and business owners to deliver the best solution possible for e-commerce service. Here I am passing through the entire creation process from defining a problem and testing hypotheses to create solution concepts and interaction design.

Contributions
  • Relaunched the mobile app
  • Launched the ability to buy products by the voice assistant
  • Launched a system for collecting feedback from users on the service
  • Improved the method of receiving foreign parcels
  • Performed the process of customer mapping sessions
  • Performed as a speaker at the huge Russian conference (RIW), about restarting the product
What I've learnt
  • How to find and identify the source of the problem
  • How to solve problems with available tools depending on the situation
  • How to conduct Interviews: customer development, screening Interviews
  • How to conduct user testings
  • How to use real data in prototypes
  • How to do a public speech

May 2016 — March 2017

Rambler Group
Product Designer

I was always attracted to new challenges so I came to the largest media holding in Russia to design and implementation of new media products in the company's ecosystem

Contributions
What I've learnt
  • How to manage multiple projects
  • How to prioritize own tasks
  • How to find ways to reach an agreement
  • How to launch huge projects from scratch
  • How to present its solutions to the public

April 2016 — May 2016

Zvooq
Product Designer

I'm a real music fan. And it was a luck to work with the broadcasting music team to deliver a web version of the main mobile product.

Contributions
  • Released an embedded player for broadcasting music on partner sites

February 2015 — April 2016

Webinar
Product Designer

I joined the company as the sole in-home designer to relaunch the current platform. It was an unforgettable experience. As a result, our team released 2 complete products.

May 2014 — February 2015

Zelenski
Product Designer